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City Beats by Radisson RED turns Hotels into the Sound of the City

City Beats by Radisson RED turns Hotels into the Sound of the  City
City Beats by Radisson RED is redefining how travelers connect with destinations by turning cities into soundtracks shaped by local rhythm, culture, and creativity. Rather than focusing only on landmarks or sightseeing checklists, Radisson RED invites guests to experience places through sound, storytelling, and real cultural encounters that reflect how a city actually feels.

City Beats by Radisson RED turns Hotels into the Sound of the  City

Launched as a global initiative across Radisson RED hotels, City Beats taps into music as a universal language. It bridges travelers, locals, and artists through live performances, curated DJ sessions, immersive soundscapes, and collaborations rooted in each destination. The result is a travel experience that feels personal, emotional, and grounded in place.

In an era filled with constant movement and digital noise, many travelers are no longer satisfied with surface-level experiences. They want to feel the soul of a destination. City Beats responds to that desire by using music as a gateway into a city’s identity, turning hotels into cultural hubs rather than just places to sleep.

City Beats by Radisson RED turns Hotels into the Sound of the  City

City Beats is anchored in Radisson RED’s brand promise to “be yourself and expect the unexpected”. It celebrates the musical pulse of each destination through experiences that feel authentic rather than staged. Every element is designed to reflect local energy, from the sounds sampled in public spaces to the artists shaping the atmosphere.

With bold interiors, tech-forward amenities, and socially driven spaces, Radisson RED hotels become platforms for self-expression. Guests are not passive observers. They are invited to tune in, linger, and connect.

City Beats by Radisson RED unfolds through three distinct creative routes, each designed to reveal a different layer of local culture.

Each Radisson RED hotel captures the everyday sounds of its surroundings and transforms them into original compositions. Street conversations, waterfront echoes, transit rhythms, and familiar urban noises are remixed into music that reflects the city’s personality. These soundscapes are experienced on-property and through digital storytelling.

From rooftop DJ sessions to artist residencies and creator-led events, Radisson RED hotels become live stages. These gatherings attract travelers, locals, and cultural tastemakers, turning the hotel into a place where the city’s creative scene naturally converges.

Guests can explore curated music routes developed with local musicians. These itineraries highlight iconic venues, underground scenes, and creative neighborhoods, offering a deeper way to explore beyond tourist zones.

How City Beats by Radisson RED comes alive around the world

Across Europe and Africa, Radisson RED hotels are translating local culture into sound, each in its own way.

Liverpool and Galway where street sound becomes music

At Radisson RED Liverpool, the city’s legendary musical heritage is reimagined through a collaboration with electro-acoustic artist Ain TheMachine. Everyday urban sounds, from dockside textures to overlooked street details, are transformed into beats that mirror Liverpool’s pulse.

This experience goes beyond listening. Guests encounter original compositions, on-property audio moments, artist-led video stories, and curated playlists that bring the city’s rhythm into the hotel itself.

In Galway, the approach is equally immersive. Pub conversations, Atlantic waves, harbor birds, and lobby sounds are sampled and reshaped into a living soundtrack. Sounds of the City Galway reflects the city’s free-spirited energy, where melody and environment move together.

Cape Town where rooftops and mornings tell different stories

Radisson RED Cape Town V and A Waterfront captures the city through contrast and rhythm. Ocean waves, marimba echoes, early morning coffee sounds, and passing taxis all become part of the soundtrack.

In partnership with content creator Chris Glaze, City Beats documents Cape Town from sunrise calm to rooftop energy. Influencer stays, live DJ residencies, and social-first storytelling turn the hotel into a creative canvas shaped by the city’s pace.

Tbilisi told through layered soundscapes

Radisson RED Tbilisi explores Georgia’s cultural identity through collaborations with local creatives. Street markets, metro sounds, gallery spaces, and underground music scenes blend into a modern audio portrait of the city.

Guests can engage with immersive installations, audio-led journeys, and digital stories crafted with local artists. Each experience reflects a city in motion, grounded in tradition while evolving through contemporary expression.

Glasgow where music leads the journey

At Radisson RED Glasgow, music is already part of daily life. From DJ nights and Boogie Brunches to the RED Sky Bar overlooking the skyline, sound shapes the atmosphere.

The hotel has hosted major Scottish talents including Franz Ferdinand, Tom Walker, Callum Beattie, and Marti Pellow of Wet Wet Wet. Through City Beats, guests can follow bespoke music itineraries that connect rooftop moments with indie venues, riverside walks, and creative neighborhoods. Glasgow’s rhythm becomes part of the stay, not an add-on.

City Beats by Radisson RED positions hotels as cultural connectors rather than neutral spaces. It allows travelers to experience destinations through emotion, sound, and human connection. For locals, it creates spaces where their culture is respected and amplified.

Cristina Serra, Global Senior Vice President Brand and Experience, Customer and Marketing Strategy at Radisson Hotel Group, describes City Beats as a tribute to the cities Radisson RED calls home. The initiative turns hotel spaces into shared playgrounds for travelers and locals, where music and storytelling bring the city’s heartbeat to life.

Every city has a rhythm. City Beats makes sure you hear it.